National News Source

"In the past few years working with sitegoals, they've been able to completely rebuild our online presence and help us with our mobile strategy to great success. All of the work that's been done has occurred while we've continued to deliver content to tens-of-millions of visitors per month with no interruptions. We have, and will continue to recommend sitegoals for complex mission critical projects."

— B. H. View Case Study
CASE STUDY

EXPANDING REACH

With over 20 million users and continuously growing, our client has a broad set of needs that require flexibility and anticipation of future goals. We've worked with them to create a cohesive system of websites and applications that span the entire brand, allowing them to increase their user base and more readily distribute content.

PHASE I: MAIN SITE

ORGANIZING INFORMATION

In order to better organize content and disseminate information, we worked with our client to create a website that more effectively communicates with its readers. Users can read articles sorted by category, watch or listen to live broadcasts, and easily share content to social media all via our client’s fully responsive news platform.

PHASE II: ONLINE STORE

INCREASING PROFITS

Independent news often struggles for funding and can lose a significant amount of readership. We created an upgraded online store that better displays inventory & streamlined the checkout process to prevent this. In addition to store improvements, we also improved ad integration in our client’s main site content, encouraging brand loyalty & resulting in higher conversions.

PHASE III: APPLICATIONS

BROADENING THE BASE

To reach more people and bring our client further into the digital age, we created two news applications, one free and one for paid subscriptions. Users can listen or watch daily live broadcasts, read articles, and share information directly from their devices. Subscribers receive access to exclusive content streams from the news team & private sales on products.

RESULTS

THROUGH THE ROOF

Our efforts to streamline our client’s news service and expand their reach succeeded in several ways, leading to a continuously fruitful partnership and, above all, a happy client.

BETTER INFORMATION, MORE ENGAGED USERS

STORE SUCCESS

IF YOU BUILD IT